新时代新热点-中网TV COTV 荣获“互联网电视十大影响力品牌”
January 25, 2018, 2018 China Brand Conference and Annual Award Ceremony of Chinese Entrepreneurship Ceremony was grandly opened in Beijing. The conference was co-sponsored by Institute of Enterprise Management Innovation of China Academy of Management Sciences, Innovation and Brand Committee of China Market Association, Discovery Magazine and Management Observation Magazine. With the theme of "highlighting the Chinese brand strength and promoting the entrepreneurial spirit of the new era in China," the congress arranged the dialogue of minded spirit brands, strategy of brand communication, corporate brand sharing, launching of brand think-tank, city brand, brand carols, Chinese enterprises The brand "Golden Mastiff Award", the publication of the City Commercial Credit Environment Index (CEI), the launching of the training program for the spokespersons of Chinese private enterprises, the charity for charity, the symposium for elite think tanks and the brand Beijing Bank. More than 500 experts, entrepreneurs, county mayors and other guests from all over the country made in-depth discussions and exchanges on brand strategy, integrity and quality, brand value and social responsibility.
Former Minister of Science and Technology Zhu Lilan, CPPCC Social and Legal Committee Deputy Director Zhang Shiping, the former Secretary-General of Boao Forum for Asia Long Yongtu, Eleventh NPC Financial and Economic Committee Vice Chairman He Keng, Former Vice Chairman of the All-China Federation of Industry Wang Zhiguo, People's Daily Overseas Edition Former chief editor Zhan Guoshu, president of China Market Association, former director of the Institute of Economic Research of Chinese Academy of Social Sciences Pei Changhong, director of the Institute of Enterprise Management Innovation of China Academy of Management Sciences, found magazine president Chen Gui, head of national city brand promotion project Consultant Sang Xijie, secretary of the Chinese Association of the former secretary of the Association Zhu Shichen, Minister of Publicity Press and Publications Zhang Fan, editor in chief of CCTV military program center Huang Qi Guo, political editor of People's Daily Su Xianlong, Ministry of Industry and SME Development Promotion Center Miao Changxing, Researcher of Development Research Center of the State Council, He Yuxing, Associate Chief Editor of "Economy to Participate," Du Yingzi, Chief Editor of China City Daily, People's Daily, Liu Zhengliang, Deputy Leader of National Urban Brand Enhancement Project, and Enterprise Management Innovation of China Academy of Management Science By Zhao Xiangui, found magazine vice president, Beijing WORK- Beijing code President Luan Hongyan attended the event. At the meeting, Zhejiang Zhongda TV and COTV, which is founded by Zhejiang Shuida Network Technology Co., Ltd., was awarded the "Top Ten Influential Brands of Internet Television" by the conference, and the related link "www.cotv.tv.
The purpose of China Brand Convention is to "promote outstanding entrepreneurship and promote the re-empowerment of big country brands." Taking the national brand strategy and promoting entrepreneurship as the starting point, the paper analyzes the trend of brand development policies, the construction of corporate branding system and the dissemination of brand culture , Brand spirit transfer, entrepreneurial spirit research, nurturing and stimulating as the subject of action, building the ideological hall of brand building and entrepreneurial spirit spreading in China, guiding enterprises in the national brand building, and promoting the transformation of Chinese products to Chinese brands , So that Chinese brands, especially China's own brand to the world.
中网TV COTV 作为目前首屈一指的全球大型互联网电视品牌, 坚持以“传递正能量、引领新时尚”为主旋律，积极为全球中外企业和个人提供全方位的广告宣传报道, 为“宣传各地市场、推广企业产品”而努力，为全人类的快乐幸福做贡献。中网TV、COTV是中国网上市场www.em86.cn旗下互联网电视平台www.cotv.tv, 创始人冯水大, 以凭心做人、勤奋做事，智慧处事、脚踏实地的做人做事风格，是当代新时期企业家精神的集中体现。
As the leading large-scale internet TV brand in the world, ZhongTV TV COTV actively adheres to a full range of advertising coverage for Chinese and foreign enterprises and individuals around the world by adhering to the theme of "delivering positive energy and leading new fashion" Corporate products "and work hard for the happiness of all mankind to contribute. In the network TV, COTV is China's online market www.em86.cn's Internet TV platform www.cotv.tv, Founder Feng Shui, to people with heart, hard work, wisdom, down-to-earth style of doing things, is a new contemporary Concentration of entrepreneurial spirit during the period.
Network TV, COTV, China Online Market Hosted by China Internet Market Group Co., Ltd. and sponsored by Zhejiang Shuida Network Technology Co., Ltd., established in April 2008, is a professional internet research and development company that operates the online marketplace in China Large-scale business platform, dedicated to providing high-tech applications solutions, software development, website system development and construction, Internet TV, large-scale B2B, B2C, O2O shopping mall for government, enterprises, individuals and network service providers Operations and market management and other services. Over the years, in the network TV, COTV has always been market-oriented, for the enterprise to win the market for the purpose of winning credibility with the service to many successful case word of mouth spread the brand, with honest service return customers, won the industry generally praised for the business Who boosted the development by leaps and bounds. Today was awarded the China Brand Conference "2017-2018 Top Ten Influential Brands of Internet TV" is both an endorsement and an incentive for the online market in China.
In the network of TV, COTV's successful communication is not only its own outstanding efforts and bold innovation in the media business, but also with many years of excellent quality and good reputation in the enterprise. Just as at the China Brand Conference, former Minister of Science and Technology Zhu Lilan said: The brand is the product quality, the entrepreneur's character and the enterprise's character.
The core of the brand is "product" word, is composed of three mouths. First of all, there must be product quality, if the product is not quality, not excellence, continuous innovation, then simply can not talk about the brand. Because the brand is not bought by money, but the word of mouth to form the behavior of people, in the network TV, COTV is such a brand.
The second word of the word "品" is the entrepreneurial character. If an entrepreneur does not have the sense of mission, responsibility, and achievement, it is hard to become a brand.
Among the Internet in the mobile Internet age TV, COTV, has become the darling of the Internet wave, given the special historical opportunities in the network TV, COTV a higher sense of mission and sense of accomplishment, that is, for the global business in the Internet TV multi-channel subversion Sex promotion under the market access to more customers more customers in the achievement of business development, but also enhance the network TV, COTV brand value.
The third word of "品" is the style and style of the enterprise. It must serve the society. To revitalize the Chinese economy and go global, many of the award-winning enterprises are in this category. In the network TV, COTV as the world's leading Internet TV brand won this award, the social contribution and responsibility undertaken is self-evident.
As "network TV, COTV" organizers know that the process of branding is difficult, for everyone to be recognized as a model must be the industry, the significance of the China Brand Convention lies in this, to award the certification of entrepreneurs hope entrepreneurship We can make greater efforts and contributions to rejuvenating China and going to the rest of the world. To witness and participate in this great historical process, "in the network TV, COTV" and proud.
The era of mobile Internet has promoted the rapid social development and dramatic changes in life. In the new social and economic environment, the development of enterprises is of course important. However, the spirit of "ingenuity" of enterprises should be equally respected. This is the theme of the current China Brand Conference, but also in the network TV, COTV adhere to the original intention!
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